Implementation of Traditional Market Transformation Policy Towards Modernization: a Case Study of Cikereteg Market in Bogor Regency

Muhamad Ramadhan; Muhamad Husein Maruapey; Faisal Tri Ramdani

doi:10.59890/ijarss.v3i8.105

Authors

Muhamad Ramadhan Universitas Djuanda
Muhamad Husein Maruapey Universitas Djuanda
Faisal Tri Ramdani Universitas Djuanda

DOI:

https://doi.org/10.59890/ijarss.v3i8.105

Keywords:

Policy Implementation, Market Transformation, Traditional Markets, Modern Markets, Governance

Abstract

This study explores the implementation of a policy aimed at transforming Cikereteg Market, Bogor Regency, from a traditional market into a modern one. The transformation seeks to enhance competitiveness, improve shopping convenience, ensure market safety, and upgrade service quality for both traders and consumers. A descriptive method with a quantitative approach was applied, involving 10 market management staff and 160 traders as respondents. Data were collected through interviews, observations, document review, questionnaires, and literature studies, then analyzed using the Weighted Mean Score (WMS) method. Findings reveal that policy implementation is generally effective, though challenges remain in infrastructure, outreach, and trader adaptation. Strengthened communication, cross-agency coordination, and improved facilities are recommended for future optimization.

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